The 10/23/06 "Wall Street Journal" reports that Google is
revamping its hiring methods. Google is on the right track, but is
sorely missing crucial pre-employment tests plus other prediction
methods.
The 10/23/06 "Wall Street Journal" reports on Google revamping its
hiring methods. Hiring expert Michael Mercer, Ph.D., says Google is on
the right track, but is sorely missing crucial pre-employment tests
plus other prediction methods. Dr. Mercer created pre-employment tests
and authored five books, including "Hire the Best -- & Avoid the
Rest."
"Google needs a step-by-step hiring process, such as my "7-Step
Method to Hire the Best(tm)," explains Dr. Mercer. "My 7-Step Method to
Hire the Best(tm) zooms in on predicting if an applicant has skills and
talents similar to the company's high-achievers or superstars."
It is progressive:
If an applicant rates high on the first prediction step, then the
applicant is allowed to try the second prediction method, and so on. If
an applicant earns only an average or worse rating on any prediction
method, then that is the end of considering the applicant. (After all,
who wants to hire an average or worse job applicant?)
Dr. Mercer revealed his seven pre-hire prediction methods that he
recommend all companies use -- including Google -- along with comments
on how well Google currently does it.
First, is Brief Initial Screening Interview -- focused on whether
applicant has biographical data similar to its superstar employees.
"Google falls short here," observes Dr. Mercer, "because it needs to
identify the bio-data of successful employees in each job which WSJ did
not say Google does."
Second, are customized Pre-Employment Tests -- so a company can
prefer job applicants who get test scores similar to its superstar
employees' test scores. Dr. Mercer comments, "Unfortunately, Google
does not do pre-employment tests. In fact, Google asks job applicants
to identify their personality traits and past standardized test scores!
That makes no sense. Reason: Any applicant with the IQ above tire
pressure, including Google's typical applicants, can figure out if they
should say they are, for instance, teamwork-oriented or creative or
good at math or other job talents."
Third, should be the In-Depth Interview -- delving into the 6 - 9
most important job talents. While Google does an average of 5.1
interviews for hired applicants, there is no indication interviewers
have a neatly laid-out list like Dr. Mercer would create of (a) 6 - 9
most important job talents, (b) specific questions to ask to assess
each job talent, and (c) specific applicant actions to observe during
interview. "Who knows what each interviewer asks? Also, WSJ did not say
interviewers were trained in how to conduct a customized, In-Depth
Interview."
Fourth is a Work Simulation or Role-Play -- forcing applicant to
demonstrate key job skills. Here, Google seems to shine -- partly. It
gives applicants "homework." Dr. Mercer notes, "But, the work
simulation should be done in the Google office. Otherwise, applicants
can take it home, get friends to help, or even have someone else do the
"homework" or work simulation for them! Also, after the Work Simulation
the applicant should be asked to deliver a brief presentation, so
Google can assess communications skills."
Fifth, Google definitely should conduct a Realistic Job Preview --
in which job applicant spends 4 - 10 hours watching an employee
actually do the job the applicant is applying for. Apparently, Google
fails to do this. "Given its corporate culture and job demands, this is
a huge gap in its hiring method -- and one I strongly recommend Google
start doing," advises Dr. Mercer.
Sixth are Reference Checks -- getting applicant's ex-bosses to
"spill the beans" about the person's good and bad work qualities. Dr.
Mercer devised a way to "weasel" truthful reference checks from
ex-bosses who may feel unwilling to open up. But, WSJ's article did not
report on Google doing ultra-revealing Reference Checks.
Finally, Google does great at having 1 Executive Approve/Disapprove
Each Hiring Recommendation. "The purpose of this is to assure the
applicant received positive ratings on all of the first six steps of my
7-Step Method to Hire the Best(tm)," explains Dr. Mercer. "Here, Google
excels -- because one of its co-founders, Larry Page or Sergio Brin,
reviews hiring recommendations. Wisely, they sometimes do not allow
managers to hire certain job applicants."
Overall, Dr. Mercer says, "For Google to grow from big to bigger,
it needs a customized, structured hiring method. Google aims to shorten
its hiring process. But, unless Google researches and creates an
organized method, such as my 7-Step Method to Hire the Best(tm), it
could save a few dollars -- but waste millions on bad hiring
decisions."